Showcase culture and attract talent on LinkedIn
Highlight your people, share day-in-the-life posts, and keep candidate pipelines warm with ready-to-publish content.
Why this playbook works
Everything in this playbook is tuned for People and HR leaders, Talent acquisition teams, Employer brand managers who need a faster way to stay visible on LinkedIn without sacrificing voice or credibility.
Audience
- People and HR leaders
- Talent acquisition teams
- Employer brand managers
Common challenges
- Hiring managers struggle to produce authentic stories about their teams.
- Culture content competes with urgent recruiting announcements.
- Employer brand results are hard to measure and report.
How PostCopilot helps
- Collect team interviews to auto-generate highlight posts and hiring spotlights.
- Balance culture, hiring, and thought leadership posts with a calendar template.
- Track engagement from candidates and employees to prove employer brand ROI.
Campaign ideas you can run this week
Plug these prompts into PostCopilot and tailor the outputs with your assets, wins, and CTA. Mix thought leadership, proof, and conversion plays to keep engagement high.
Employee spotlight with a short audio clip transcribed into a compelling post.
Carousel showing a week-in-the-life for a priority role you are hiring.
Values-driven storytelling post tied to a recent community initiative.
“We finally have a consistent employer brand narrative—our hiring managers now share stories without needing a ghostwriter.”
Renee Porter · VP People, Brightline Labs
Questions creators ask before adopting PostCopilot
Keep this FAQ handy so you know exactly how PostCopilot fits your publishing rhythm.
Can we collaborate with hiring managers on drafts?
Invite hiring partners to add voice notes or edits, then finalize posts together before scheduling.
How do we prove the impact of employer branding?
Tag posts with campaigns and track candidate engagement, inbound applications, and employee amplification inside PostCopilot analytics.
Ready to pilot this playbook?
Create your workspace, import assets, and queue your first week of posts in under 15 minutes.
More PostCopilot playbooks
Explore additional templates tailored to other roles and objectives. Share them with peers or clients so everyone shows up consistently on LinkedIn.
Turn founder insights into LinkedIn thought leadership
LinkedIn post generator for founders
Fill the top of funnel with LinkedIn plays that convert
LinkedIn marketing automation for B2B
Deliver standout LinkedIn ghostwriting retainers at scale
LinkedIn ghostwriting tool for agencies
Book more consulting calls from LinkedIn
LinkedIn content for consultants
Run LinkedIn product launches that customers notice
LinkedIn product launch strategy